"Quick, give me a 'like' so I can get my credit score up."
By examining the influence of the "tragically ugly" schoolbook case, Bai demonstrates that WoW reporting had considerable impact on overall international media coverage.
"The battle for the lower bunk beds" ("下铺之争") is a reflection of society and generational difference in China, touching upon expectations regarding the respect younger individuals...
About Qingming, nitpicking, Oppenheimer in Japan, other trends, and how we’re all burning BMWs in our own different ways.
From nationalist influencers to the Handan murder case, Chinese social media was ablaze with more explosive topics this week than the Yanjiao blast alone.
About the biggest controversy surrounding the 2024 Spring Festival Gala, 'Chunshan Studies', Jia Ling's peak in popularity, and other must-know Weibo topics.
Experts anticipate a small peak in "dragon babies" (龙宝宝) births this year. But many young people don't care much for lunar birth timing.
Taiwan elections discussions remained relatively muted on Weibo, with limited hashtags and controlled narratives. Read more about what's trending, from Harbin to Xinjiang, in this 22nd...
2023 became the year of trying to get back to normal life, the year of getting to enjoy traveling again, the year of opening up international...
Why was HeyTea's Buddha brew discontinued? How to explain the major drama surrounding e-commerce influencer Dong Yuhui? Which other topics went viral on Weibo? We discuss...
Much lies behind the image of Chinese kids doing their homework in hospitals. We discuss that powerful image, the latest film about Zhang Guimei, the Three...
From national pride to social distrust, these are the most noteworthy trends and topics dominating Chinese social media recently.
The impactful, the humorous, the surprising, the iconic – these are stories to remember as we reflect on a decade of What's on Weibo.
Chinese online reactions to the war in the Middle East are intertwined with echoes of China’s own national suffering and its modern history.
What's trending on Weibo? About the main media message of the Asian Games, the most controversial embrace, how the Huawei product launch generated a new popular...
In today's Chinese social media environment, both foreign brands and local influencers must tread carefully, as even minor missteps can trigger significant consequences.
From Subway Judge to Diving Grandpas, these were the main topics that mattered on Chinese social media recently.
It's been an explosive week on Chinese social media. Since Tuesday, when Japan formally announced its decision to start releasing waste water from Fukushima, related topics...
Post-pandemic travel disillusionment to the 'Unkillable One from Shijiazhuang', an overview of noteworthy and trending topics on Weibo and beyond.
From devastating floods to an unexpected hit song, here's a closer look at the top stories on Chinese social media.