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China Memes & Viral

The Rise of China’s “Special Forces Travel”: The Mission to Get the Ultimate Budget Trip in Limited Time

Fun, fast, frugal: this Chinese travel trend is all about doing as much as possible at a low price within a limited time.

Zilan Qian

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This Labor Day holiday, ‘special forces travelers’ are flooding popular tourist spots across China. Their mission is clear: covering as many places as possible at the lowest cost and within a limited time. While the travel trend has become a social media hype, there are also those criticizing the trend for being superficial and troublesome.

Social media platforms in China are witnessing the emergence of a new trend in short videos and posts featuring content tagged as “college student special forces” (大学生特种兵).

These posts showcase vloggers’ travels in a particular location, featuring a compilation of photos and video clips of famous tourist destinations. The videos typically begin with the title “College Student Special Forces: 24/48 hours Eating/Exploring [Location]” (大学生特种兵之24/48小时吃/玩遍xx), followed by stylish sentences to provide more context.

The official Weibo account of Sichuan Radio and Television’s Sichuan Observation featured one particular “college student special forces” video that showcased a 24-hour eating tour of Sichuan. The video included photos of various Sichuan dishes, such as Bo Bo chicken (钵钵鸡), tofu pudding (豆腐脑), and shaved ice dessert (冰粉), with succinct commentary such as “[xxx food] has been eaten” accompanying each dish.

This collage features four dishes showcased in the videos. The top row, from left to right, shows ice dessert and bobo chicken; the bottom row features tofu pudding and potato pancake. Screenshots via video.

These videos showcase a new trend in domestic travel called “special forces style traveling.” According to an article by Hongxing News on Weibo, this type of travel is characterized by short durations, visits to numerous tourist spots, low expenses, and excitement.

The article provides an example of this travel style by featuring a college student’s one-day itinerary to Guangyuan in Sichuan. In the itinerary, the student arrives in Guangyuan at 9 am, visits eight tourist spots, and returns to school by 11 pm, spending a total of 202 RMB [$29]. This amount includes the cost of train tickets (111 RMB/$16), entrance fees to tourist spots, local transportation, and meals.

This photo displays the travel itinerary of the college students from the original Weibo article, including the expenses in RMB indicated in the brackets. The author has provided a translation of the itinerary for reference.

This 11-hour travel experience is perhaps only a moderate version of the ‘special forces’ style, which can sometimes be extreme.

According to an article by Toutiao News, two first-year college students left their campus on Friday after class and took a 10-hour train ride to Beijing, arriving at 5:30 am on Saturday. Despite the long journey, they stayed up all night on Saturday to witness the flag-raising ceremony in Tiananmen Square at 3 am on Sunday.

Similarly, one graduate student spent a day at World Studio and then embarked on a late-night climb up Mount Taishan – the highest of the five sacred mountains in China, – at 11 pm on Friday. She then traveled to Jinan at noon for lunch and sightseeing, and headed to Zibo at night for barbecue on Saturday before departing for Beijing at 11 pm.

Remarkably, all of these students managed to return to school in time for their Monday morning classes as usual.

Compilation of posts showing extreme travel schedules, such as: arriving in Beijing at 5:45; 6:10 Nanluoguxiang; 7:00 Gulou; 8:30 Palace Museum; 11:00 moat of the Forbidden City; 14:00 Lama Temple; 15:40 Summer Palace; 21:00 Tiananmen Square.

The rise of the “special forces” style of travel has garnered support from Chinese netizens and media outlets alike.

Xinjing News reports that this approach demonstrates young people’s consideration for time and cost, as well as their ability to adapt to fast-paced environments.

Others also see it as a way for college students to seize the day and build resilience by facing challenges head-on. Local media outlets have also embraced the “special forces” concept as a marketing strategy to promote tourism. They create and promote travel itineraries that showcase all the area’s tourist attractions in under half a minute through short videos.

A screenshot from Hangzhou Public Security’s Weibo post on a new “special forces” style travel route that covers seven tourist spots. Tourists are encouraged to meet with the public security forces at each spot in exchange for special gifts from Hangzhou Public Security.

Despite the hype surrounding the trend, there are also concerns and annoyances about this form of travel.

Some think the trend is unhealthy. As a Weibo post by China News Weekly warns, this travel style, with high-intensity exercise and deprivation of sleep, can be be bad for your health (#特种兵式旅游存在健康隐患#).

Others are more annoyed about the “special force” travelers becoming a nuisance to others due to their frugality. One recent viral hashtag was about so many travelers sleeping at the tables of a 24-hour Haidilao hotpot restaurant that they were unable to serve other customers (#海底捞一门店睡满人导致无法用餐#).

Sleeping at Haidilao.

According to a Weibo post pinned on top of the hashtag page, many college students slept in the restaurant after finishing their meals because of the many performances happening in Nanjing during the Labor Day holiday (五一假期). One Weibo user made a playful comment under the hashtag, joking about the frugality of this type of travel: “It seems like this is a special forces trip after all. The main feature is to simply have a roof over your head.”

A photo from Vista’s Weibo post under the hashtag. Haidilao restaurant customers complain about queuing up at 3 am because of college students sleeping in the shop, showing students’ suitcases outside the restaurant.

Other netizens also question how meaningful this kind of travel style is: does the “special forces” traveler actually experience local culture, or are they just flaunting their travels for social media and skimming over everything without learning anything? The word used is zǒumǎ guān huā (走马观花), which literally means glancing over flowers while riding on horseback: having a superficial understanding from cursory observation.

As one user of the Q&A platform Zhihu comments, this travel style simply enables people to “punch the clock” (打卡, showing to have acquired something new or traveled somewhere) or “clock in” to many places in order to post about it on WeChat or Tiktok: “There is actually no difference compared to to the old travel style of ‘sleeping on the bus, taking photos off the bus’ (上车睡觉,下车拍照)’. Both [kind of travelers] return home with nothing learned.”

Despite raising some criticism, many people view the “special forces” style of travel as a choice made due to limited economic resources and time.

In response to the question, “What does ‘special forces’ style show? Do we forget the meaning of traveling in this fast-paced society?” one Zhihu user explained that for many people, their limited time and financial resources prevent them from fully realizing the meaning of traveling: “Taking a vacation means having to make up for missed workdays, and even working hard doesn’t bring in much money. The workload is so heavy that if you can take a break and have some fun, that’s already pretty good. Meaningful travel…that belongs to the wealthy.”

On the other hand, another Zhihu commenter also challenges the idea of “meaningful travel” by claiming that the so-called “meaning” of travel is a subjective experience: “Any experience is a good experience when you’re young, as long as it’s not illegal or dangerous. Why would others want to ruin their excitement?”

“Only you can add meaning to your travels,” another commenter writes: “The ‘special forces travel’ is fresh, and it’s fun (..) Don’t dive in too much on whether it’s meaningful or not. There’s so many different ways of things being meaningful. For many things, it’s just about doing it, and if you like it, then you keep doing it and otherwise you stop. It’s basically what life is all about.”

By Zilan Qian

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©2023 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com

Zilan Qian is a China-born undergraduate student at Barnard College majoring in Anthropology. She is interested in exploring different cultural phenomena, loves people-watching, and likes loitering in supermarkets and museums.

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1 Comment

1 Comment

  1. Tom

    May 7, 2023 at 8:10 pm

    Reminded me somehow of the 1964 JP Belmondo movie L’homme de Rio, minus the narcissistic component of today. Or would these youngsters do these trips, this (IMO boring) gamification of travel, if they had no way of bragging about it? An honest question, to a degree, because I seriously don’t care what they do.

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China Memes & Viral

Strange Encounter During IShowSpeed’s Chengdu Livestream

The cosplaying girl, who usd the n-word and told the American YouTuber how racist she was, seems to have been referencing a meme.

Manya Koetse

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After visiting Shanghai, Beijing, and the Shaolin Temple in Henan, popular American YouTuber IShowSpeed (Darren Watkins) livestreamed from Chengdu on March 31.

During his stream, he visited a Traditional Chinese Medicine practitioner, tried acupuncture, had some extremely spicy hotpot, and continued doing the kinds of activities that have defined his China tour so far – from kung fu to the Forbidden City.

The trip has been a success not just for Watkins, who recently surpassed 37 million YouTube subscribers, but also for China’s image abroad. Some have even suggested it’s become more of a soft power or propaganda tour (read more in our latest newsletter).

But not everything has gone smoothly. Within the span of a week, Watkins has become significantly more famous in China. In addition to YouTube — which is not accessible in China — he also began streaming on Douyin. All of this made his March 31st livestream a bit more chaotic, and for the first time, he also experienced some connection issues.

In Chengdu, with as many as 4 million viewers watching the livestream on Douyin, one moment in particular sparked controversy online. Just before Watkins entered a car, a girl in cosplay attire approached him and said:

💬 “I am a racist. I am a ni**a killer. I am so sorry about that. But I love your girlfriend, because your girlfriend is my [white?] people.”

When Watkins asked if she spoke English, she replied:

💬 “Yes, I am a racist. I am racist.”

After the incident, Watkins commented:

💬 “I don’t think she understood what she was saying.”

Watch the video here.

The girl was cosplaying as one of the characters from the mobile role-playing game Blue Archive, most likely Saiba Momoi (才羽モモイ), known for her mouse-like appearance, complete with two ears on top of her head.

On Chinese social media platforms, including Weibo and Xiaohongshu, the moment soon became a point of discussion. Among the commenters, there are those fearing the incident will negatively impact the image of Chengdu, and some suggesting the local Tourism & Culture Board will make sure to blacklist the girl.

Others focused more on the background of the girl, suggesting she is from Japan or Hong Kong, and trying to sabotage Watkins’ positive China trip.

It appears, however, that the female cosplayer may have been referencing the “racist Momoi” or “Saiba Momoi Says The N-Word” meme.

This meme originates from an edited clip of Saiba Momoi, in which she appears to say what sounds like the N-word. According to the Danbooru site, the clip was later modified to include other slurs.

The character has also been linked to the “Nàge song.” As explained in our newsletter yesterday, the song “Sunshine, Rainbow, White Pony” (阳光彩虹小白马) by Chinese singer Wowkie Zhang (大张伟), which repeatedly features the Chinese word nàge in its chorus (meaning “uh” or “that”) — popped up multiple times during Watkins’ trip. The catchy tune essentially became the theme song of his visit.

A few years back, a clip of Watkins first hearing the song and mistaking the chorus for the N-word already went viral on Chinese social media. The confusion between the Chinese filler word and the slur has been extensively joked about by Watkins himself throughout his streams.

The connection between the girl, the Saiba Momoi meme, and the Nàge song, however, is only known to a niche audience. It is possible that the girl tried to be funny, but she obviously failed in doing so.

By Manya Koetse

(follow on X, LinkedIn, or Instagram)

 

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2025 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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China Digital

Chinese Netizens Turn to Tim Cook Over Battery Factory’s Illegal Overtime

Is turning to Western suppliers an effective way for workers to pressure domestic companies into complying with labor laws?

Manya Koetse

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🇨🇳 CHINA TRENDING WEEK 12: WHAT’S ON WEIBO SHORTS
We include this content in the Weibo Watch newsletter. Subscribe to get it in your inbox 📩

Recently, Chinese netizens have started reaching out to Apple and its CEO Tim Cook in order to put pressure on a state-owned battery factory accused of violating labor laws.

The controversy involves the Huizhou factory of Desay Battery (德赛电池), known for producing lithium batteries for the high-end smartphone market, including Apple and Samsung. The factory caught netizens’ attention after a worker exposed in a video that his superiors were deducting three days of wages because he worked an 8-hour shift instead of the company’s “mandatory 10-hour on-duty.” Compulsory overtime violates China’s labor laws.

In response, the worker and other netizens started to let Apple know about the situation through email and social media, trying to put pressure on the factory by highlighting its position in the Apple supply chain. In at least one instance, Apple confirmed receipt of the complaint. (Meanwhile, on Tim Cook’s official Weibo account, the comment section underneath his most recent post is clearly being censored.)

Screenshot of replies on X underneath a post by Tim Cook on International Women’s Day.

The factory, however, has denied the allegations, , claiming that the video creator was spreading untruths and that they had reported him to authorities. His content has since also been removed. A staff member at Desay Battery maintained that they adhere to the 8-hour workday and appropriately compensate workers for overtime.

At the same time, Desay Battery issued an official statement, admitting to “management oversights regarding employee rights protection” (“保障员工权益的管理上存在疏漏”) and promising to do better in safeguarding employee rights.

One NetEase account (大风文字) suggested that for Chinese workers to effectively expose labor violations, reporting them to Western suppliers or EU regulators is an effective way to force domestic companies to respect labor laws.

Another commentary channel (上峰视点) was less optimistic about the effectiveness, arguing that companies like Apple would be quick to drop suppliers over product quality issues but more willing to turn a blind eye to labor violations—since cheap labor remains a key competitive advantage in Chinese manufacturing.

By Manya Koetse

(follow on X, LinkedIn, or Instagram)

 

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

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What’s on Weibo is run by Manya Koetse (@manyapan), offering independent analysis of social trends in China for over a decade. Subscribe to gain access to all content and get the Weibo Watch newsletter.

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