China Memes & Viral
‘Auntie Goose Legs’ Goes Viral after Becoming Sensation in Beijing’s Student Scene
She has become all the rage in Beijing’s student district, but Auntie Goose Legs just wants to run her roasted goose leg stall in peace.
![Manya Koetse](https://www.whatsonweibo.com/wp-content/uploads/2018/10/manya-koetse-500-x-500-80x80.jpeg)
Published
9 months agoon
![](https://www.whatsonweibo.com/wp-content/uploads/2023/11/wjatsonweibo.jpeg)
A Beijing food vendor, affectionately known as ‘Auntie Goose Legs,’ has become a viral sensation after becoming super popular among the city’s student community. However, this beloved ‘auntie’ has caused quite a commotion recently after relocating her stall, triggering debates among local students over which university she truly ‘belongs’ to.
This winter, students at Peking University, Tsinghua University, and Renmin University are all craving hot, roasted goose legs. This snack has gained quite the reputation in the Beijing’s Haidian District, where ‘Auntie Goose Legs’ has been selling her food near the dorms and entrances of the various local universities.
The food vendor, who is known for wearing a pink helmet, initially sold her goose legs near the entrances of Peking University and Renmin University, not too far from Haidian South Street. All went well for years. She would let students know when she would be setting up her stall near what entrance, and the neighbourhood kids could come and enjoy her roasted goose legs.
Although her business was doing well, Auntie Goose Legs still found it necessary to remind students she was coming and promoted her goose legs through WeChat to ensure sufficient sales.
Then, one day, Auntie made a sudden decision to relocate further north, near the entrance of Tsinghua University. This move stirred conversations in many Beijing students’ WeChat groups.
While the Peking University student community mourned the loss of convenient access to their beloved goose legs, the Tsinghua crowd welcomed Auntie with enthusiasm. Besides eagerly buying her goose legs, they went a step further by assisting her in professionalizing her business, setting up special Goose Legs WeChat groups, and implementing online queuing and payment systems.
![](https://www.whatsonweibo.com/wp-content/uploads/2023/11/beida.jpg)
Popular meme showing a neglected ‘Beida’ (Peking University) on the left, while mother ‘Auntie Goose Leg’ is playing with Tsinghua.
As reported by WeChat account Meishaonv023 (美少女挖掘机), the students at Peking University pleaded for the return of their beloved Auntie. Meanwhile, concerns arose among Tsinghua students, as the Auntie’s skyrocketing popularity made it increasingly challenging to secure their goose leg snacks. Perhaps their campaign to promote her business had become a little bit too successful?
![](https://www.whatsonweibo.com/wp-content/uploads/2023/11/standinginlinehwatsonweibo.jpeg)
Long lines for auntie’s goose legs.
![](https://www.whatsonweibo.com/wp-content/uploads/2023/11/whereishe.jpeg)
Where is Auntie Goose Legs?
According to Meishaonv023, Auntie Goose Legs has become so famous locally that among Beijing’s university students and in Wudaokou circles (Wudaokou is the famous student hub in Beijing’s Haidian), there are now only two groups: those who have tasted her goose legs and those who have not.
Roasted goose, with is deep flavor and golden skin, is a dish that is commonly enjoyed in various international cuisines, especially during winter seasons. According to some people who have tasted the Beijing food vendor’s goose legs, they are the perfect mix of juicy and tender, sweet and spicy.
Amidst the hype surrounding the goose leg food stall, Auntie decided to raise her prices by 1 yuan, increasing from 15 yuan ($2.12) per goose leg to 16 yuan ($2.26). Unexpectedly, some people also decided to make some extra money by becoming ‘Goose Leg scalpers’ and adding another 2 yuan to the price of one goose leg when reselling it to other students.
![](https://www.whatsonweibo.com/wp-content/uploads/2023/11/gooseleg.jpeg)
Auntie Goose Legs, wearing her pink helmet, surrounded by students.
And there were more developments in the Auntie Goose Legs saga. When she decided to announce that she would no longer set up her stall at Tsinghua on Sundays, the students argued that she then should not set up her stall anywhere else on that day, either. If they can’t have goose legs on Sundays, then the Peking Uni students certainly shouldn’t have goose legs on Sunday either?
Then, the canteen manager at Renmin University suddenly made a surprising move on November 27 and introduced roasted goose legs in the university’s canteen, selling them for just 15 yuan. Some people, however, argued that they lacked the ‘soul’ of Auntie’s food. Meanwhile, the people at the nearby Forestry University also showed their interest in joining the Goose Leg battlefield.
One of the reasons why this story has blown up on Chinese social media is because the universities involved are among the most prestigious of the entire country. It strikes people as amusing that instead of focusing on applied mathematical problems, these top academics are actually engaged in bickering over roasted goose legs.
A Covid test line? New bubble tea shop? No, these Beijing students are lining up for the roasted goose legs by 'Auntie Goose Legs.' The local food vendor has gone viral after becoming a sensation in Beijing's student scene, from Beida to Tsinghua 🍗 Read: https://t.co/fCPjFaiaqA pic.twitter.com/VeUVVhD0VP
— Manya Koetse (@manyapan) November 29, 2023
As the success of her business blew up, Auntie Goose Legs, seemingly overwhelmed, announced that she was going to take a short break from her food stall on November 28, writing: “It’s all too messy now.” One day later, she seemed emotional in a Douyin video, in which she said she felt too much pressure because of how the situation was unfolding, and that she just wanted to sell her goose legs in peace (“只想平平安安做烧烤”).
![](https://www.whatsonweibo.com/wp-content/uploads/2023/11/GOOSELEGS.jpeg)
Auntie Goose Legs said she was overwhelmed in a video posted on November 29.
Her story shares some resemblance to that of the duck head seller in Zibo (鸭头, duck head, is a Chinese snack). Earlier this year, when the Shandong town of Zibo became all the rage, a local duck head seller became an online sensation after a video showing how a female tourist touched his muscles went viral overnight. What do you do when you suddenly see 180,000 visitors a day passing by your small duck’s head shop?
![](https://www.whatsonweibo.com/wp-content/uploads/2023/05/crazy.jpg)
The duck head seller in Zibo.
Although his hit status initially boosted sales, the crowds of people coming to his shop soon became so overwhelming that he could no longer run his business as usual. As some even started harassing and physically assaulting him, he could no longer do his work and had to temporarily close his shop. In a live stream, he tearfully talked about how his business, ironically, was facing difficulties due to his viral success.
“It’s not always good to go viral like this,” one Weibo commenter wrote about Auntie Goose Legs. “If she wants some peace, just let her.” While many share the sentiment, suggesting that the food vendor deserves a break after becoming a local sensation, others just want to try out her food. One thing is certain; goose legs are the trending snack for this Beijing winter.
By Manya Koetse, with contributions by Miranda Barnes
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Manya is the founder and editor-in-chief of What's on Weibo, offering independent analysis of social trends, online media, and digital culture in China for over a decade. Subscribe to gain access to content, including the Weibo Watch newsletter, which provides deeper insights into the China trends that matter. More about Manya at manyakoetse.com or follow on X.
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China Memes & Viral
Weibo Watch: Going the Wrong Way
About how one delivery driver’s plea for leniency shed light on challenges and struggles faced by millions of food delivery workers, and more must-know trends.
![Manya Koetse](https://www.whatsonweibo.com/wp-content/uploads/2018/10/manya-koetse-500-x-500-80x80.jpeg)
Published
2 weeks agoon
August 22, 2024![](https://www.whatsonweibo.com/wp-content/uploads/2024/08/goingagainst2.jpg)
PREMIUM NEWSLETTER | ISSUE #35
This week’s newsletter:
◼︎ 1. Editor’s Note – Going the wrong way
◼︎ 2. What’s New and Noteworthy – A closer look at featured stories
◼︎ 3. What’s Trending – Hot highlights
◼︎ 4. What’s Noteworthy – Young woman’s lonely death in rented apartment
◼︎ 6. What’s Popular – Fan Zhendong’s pluche toys
◼︎ 7. What’s Memorable – Ren Zhiqiang’s Weibo exit
◼︎ 8. Weibo Word of the Week – Fandom-ization
Dear Reader,
“Apology! Apology!” Dozens of delivery drivers chanted, standing together in front of Hangzhou’s Xixi Century Square. The group of workers, mostly men, had gathered in front of the complex after learning about an incident that took place just hours earlier.
One of their colleagues, a young delivery driver for the Meituan platform named Wang, had accidentally damaged a fence while trying to enter the complex to deliver a food order on August 12. The security guard stopped him and allegedly demanded 200 yuan ($28) in compensation. Onlookers captured a video showing Wang kneeling before the guard, pleading for leniency. He could not afford the fee nor the kerfuffle—it was peak lunch hour, and he needed to deliver his order on time.
![](https://www.whatsonweibo.com/wp-content/uploads/2024/08/kneeling.jpg)
The image that went viral on the afternoon of August 12.
The incident immediately went viral in WeChat groups.1 The image of the delivery driver on his knees, hands in his lap, helplessly looking up at the security guard, resonated with many delivery workers, sparking anger. Members of the delivery community decided to gather at the scene and protest the way their colleague had been treated.
As more delivery drivers arrived, tensions escalated (video). At least twenty police officers, including a specialized police unit, were called in to deescalate the situation, and the security guard was rushed away for his own safety.
That same night, local authorities issued a notification about the incident, urging people to remain calm and show more tolerance and understanding during these blazing hot summer days.
But the simmering tension beneath the surface runs deeper than just the summer heat.
In recent years, many viral videos have captured the hardships faced by Chinese food delivery workers, who endure scorching heat, heavy rain, and thunderstorms to deliver their orders. On August 21, a delivery driver in Pingyang collapsed while picking up a food order at a restaurant but insisted on completing the delivery (he was eventually taken to the hospital by ambulance). Other videos on platforms like Douyin show delivery riders breaking down during work.
The pressure they face is real, and the work they do is intense. China’s main food delivery platforms, Meituan and Ele.me, backed by tech giants Tencent and Alibaba, employ a combined 10 million delivery drivers. Their daily work is monitored by algorithmic management tools. The workload is high, the overwork is severe, the income is low, and the conditions are often unsafe.
Most of these workers are lower-educated migrant workers from rural areas who were already in vulnerable positions before taking these jobs. They face challenges such as limited job opportunities, inadequate medical care, poor nutrition, and sometimes language barriers or social alienation in China’s urban jungle.2 The digital control makes their work stressful—a late order or bad review can cost them income.
Recent studies show that these factors make China’s food delivery drivers highly susceptible to anxiety and depression. One study focusing on urban delivery drivers in Shanghai found that 46% of the drivers surveyed reported anxiety symptoms, and 18% experienced depression.3
While the recent Hangzhou incident and other viral moments have drawn attention to the stressful working conditions and weak social status of China’s food delivery workers, a new Chinese movie presents a different perspective on the gig economy.
![](https://www.whatsonweibo.com/wp-content/uploads/2024/08/upstream-movie.jpg)
One of the movie posters for Upstream (2024).
Upstream “逆行人生” (Nìxíng Rénshēng), a movie by director and star actor Xu Zheng (徐峥), was released on August 9. The story revolves around former programmer Gao Zhilei—played by Xu himself—who loses his job and savings. To support his family and ill father, he takes up a job as a delivery worker to survive.
The Chinese title of the movie, 逆行人生, translates to “a life against the current.” The term 逆行 (nìxíng) literally means ‘to go the wrong way’ or ‘to move in the opposite direction,’ and it has been translated as ‘upstream’ in this case. Since early 2020, Chinese state media have used the term 逆行者 nìxíngzhě, “those going against the tide” to refer to frontline workers and everyday heroes who made significant contributions or sacrifices for society, particularly during the pandemic or in emergencies such as forest fires.
Although Upstream does highlight some of the struggles faced by Chinese gig workers, it is largely a feel-good movie that avoids a deeper exploration of the marginalized status and precarious work conditions of gig workers. The title and story align with the narrative promoted by official media about China’s food delivery workers, especially during the pandemic when their work was extra demanding. Instead of lobbying for better labor conditions, they are praised as heroic and altruistic; as noble national heroes who act for the greater good. As one driver quoted in a study by Hui Huang put it: “They treat us as heroes in the media, but as slaves in reality.”4
This sentiment also plays a role in the public’s reception of Upstream, as discussed in a recent article by Sixth Tone. Many feel that the film exploits the struggles of China’s gig workers for entertainment and profit rather than genuinely advocating for their rights and well-being. Turning such harsh realities into a feel-good narrative is seen by some as “the wrong way” rather than “upstream.” Some have even described it as “rich people acting poor and making the poor pay for it.”
One Zhihu user placed the actual film poster next to an alternative version featuring delivery driver Wang in a vulnerable, knee-down position, which powerfully symbolizes how many delivery drivers perceive their weak status in society. The official poster says, “August 9 – auspicious/timely delivery,” while the alternative poster states, “August 12 – delivery not possible.”
![](https://www.whatsonweibo.com/wp-content/uploads/2024/08/goingagainst.jpg)
Photo uploaded by 芒果味跃迁引擎 on Zhihu
However, there is an upside to the heightened attention on China’s food delivery workers: increased awareness. For example, the absurdity of relying on algorithms for their work is now sparking important discussions.
Delivery algorithms put pressure on riders by calculating precise delivery times based on ideal conditions, leaving little room for traffic delays, staircases, extreme weather, or restaurant preparation times. Riders can get caught in “algorithm traps” (算法陷阱) because the faster they work, the stricter the algorithm tightens delivery windows, and they may face penalties or reduced earnings if they fail to meet the expected times.
The fact that, through Upstream and the Hangzhou incident, people are now acknowledging the pressure that Meituan and Ele.me drivers face under such digital systems is already a big improvement from 2019, when debates centered on whether or not you should say “thank you” to acknowledge the service provided by delivery drivers.
“Maybe some parts of this film don’t fully connect with reality,” author Yan Lingyang (晏凌羊) wrote on Weibo about Upstream: “But under the current system, I think it’s already quite daring. It reflects various issues such as the economic downturn, housing bubbles, corporate burnout [involution], low wages for grassroots workers, lack of rights protection, and algorithm traps.”
Chinese blogger Cui Zijian (崔紫剑) recently also spoke out against the exploitation of drivers by platform companies, arguing that algorithms should be improved and suggesting that delivery riders be included in unions.
While the reception of Upstream and the Hangzhou delivery driver protest might seem to indicate that things are going the wrong way, the increased awareness actually points in the right direction—toward greater understanding of the challenging situation faced by millions of workers.
I’d love to dive deeper into topics such as these that are so relevant in everyday society and show how digital platforms impact the lives of people. Since I’m always reporting the latest trends, it often leaves little room for the more in-depth articles and overviews I’d love to write for you about the issues behind China’s hot topics & tech developments. Because of this, I’ve decided to gradually shift my focus toward deeper dives instead of shorter trend articles for What’s on Weibo. I’ll still provide timely updates on the latest trends through the Weibo Watch newsletter. I’m currently brainstorming how to make this transition, and I’ll keep you involved as I work on continuing to deliver insightful content. Finding the right balance between covering current trends and providing more contextual analyses can be challenging, but I can’t complain—thankfully, no algorithms are chasing me.
Miranda Barnes has contributed to the compilation and interpretation of the topics featured in this week’s newsletter. Ruixin Zhang has authored the insightful fan culture article, and contributed to the word of the week. As always, if you have any observations or ideas you’d like to share, please don’t hesitate to reach out to me.
Best,
Manya Koetse
(@manyapan)
1 The initial story that went viral in WeChat groups (links of screenshots) claimed that the delivery driver was a woman, and that the security guard had forced her to kneel. This detail intensified the outrage. However, it was later revealed that the driver was actually a thin, male worker who knelt voluntarily, in hopes of speeding up the process.
2 See Peng, Yuxun, et al., “Status and Determinants of Symptoms of Anxiety and Depression among Food Delivery Drivers in Shanghai, China,” International Journal of Environmental Research and Public Health 19, no. 20 (2022): 1; and Hui Huang, “Riders on the Storm: Amplified Platform Precarity and the Impact of COVID-19 on Online Food-delivery Drivers in China,” Journal of Contemporary China 31, no. 135 (2022): 351, 363.
3 See Peng, Yuxun, et al., “Status and Determinants of Symptoms of Anxiety and Depression among Food Delivery Drivers in Shanghai, China,” International Journal of Environmental Research and Public Health 19, no. 20 (2022): 10.
4 See Huang Hui, “Riders on the Storm: Amplified Platform Precarity and the Impact of COVID-19 on Online Food-delivery Drivers in China,” Journal of Contemporary China 31, no. 135 (2022): 363.
What’s New
Ping Pong Fandom | The table tennis final between Chen Meng and Sun Yingsha in Paris exposed troubling fan dynamics, sparking discussions on the clash between fandom culture & the Olympic spirit. Read our latest on the influence of fandom culture in Chinese table tennis 🏓 🔗
The Big Olympic File | Before the Paralympics will start on August 28, time to reflect on what happened during the Olympics. We reported and wrapped it up! Capturing all the must-know medals and online discussions happening on the sidelines of the Olympics, here’s the What’s on Weibo China at Paris 2024 Olympic File.
Medals and Memes | The 2024 Paris Olympics captivated Chinese social media, not just for the gold medal victories but also for the many moments that unfolded on the sidelines. Here are the 10 most popular ones.
The Human Bone Controversy | Chinese online media was flooded with 404 errors earlier this month as many of the articles published about the human bone scandal—where the Chinese company Shanxi Aorui illegally acquired thousands of corpses to produce bone graft materials sold to hospitals—were taken offline. From 2015-2023, Shanxi Aorui forged body donation registration forms and other documents to purchase corpses from hospitals, funeral homes and crematoriums to produce bone implant materials sold to hospitals.
What’s Trending
🐒 Black Myth Wukong
A Chinese game that has been in development for over four years is top trending on Weibo this week. More than that: it’s a national sensation. Black Myth: Wukong (黑神话悟空) was officially released on August 20, surpassing all expectations. Within an hour of its release, it topped the “Most Played” list on Steam, with over 2 million concurrent players.
Developed by Game Science, a startup founded by former Tencent employees, Black Myth: Wukong draws inspiration from the classic Chinese novel Journey to the West. This epic tale, filled with heroes and demons, follows the supernatural monkey Sun Wukong as he accompanies the Tang dynasty monk Xuanzang on a pilgrimage to India to obtain Buddhist sūtras (holy scriptures). The game focuses on Sun Wukong’s story after this journey. Black Myth: Wukong has been such a massive success that anything associated with it is also going viral—a merchandise collaboration with Luckin Coffee sold out instantly.
🥇 Olympic Heroes Hailed at Home
China’s Olympic champions, including Quan Hongchan (全红婵), who we also discussed in our last newsletter, have received warm welcomes home as their hometowns were transformed into temporary pilgrimage sites, complete with medal ceremonies and huge posters. There have been many touching moments during the champions’ return. For example, Boxing Gold medalist Wu Yu jumped into her mom’s arms and cried like a little kid after returning from her Paris adventure.
In addition to the warm receptions in their hometowns, the champions were also honored in Beijing at the Great Hall of the People, where Xi Jinping met with the athletes on August 20 and praised them for their performance and sportsmanship throughout the Paris Games. A related hashtag has garnered 360 million views on Weibo ( #中国体育代表团总结大会举行#)
🚨 Magic Carpet Ride Gone Wrong
The “magic carpet ride” at the popular Detian Waterfall scenic area in Guangxi’s Chongzuo drew significant attention on social media earlier this month after a malfunction led to tragic consequences. This attraction, designed to transport visitors up the mountain as they sit backward on a moving belt, suddenly malfunctioned on August 10, causing passengers to slide uncontrollably downwards (here you can see how the attraction normally operates).
The accident resulted in one tourist’s death and injuries to 60 others. A joint investigation team was established to determine the cause of the incident. Preliminary findings suggest that a steel buckle at the belt’s joint broke, causing the belt to rapidly slide downward. With passengers spaced about a meter apart on the conveyor belt, the sudden movement led to collisions, with some individuals being crushed, particularly at the lower end. Those responsible for the attraction’s operation and maintenance have been detained in accordance with the law for their roles in the incident, which will be further investigated.
🍵 Eileen Gu Controversy
Whether it’s her athletic career or personal life, Eileen Gu (谷爱凌) always seems to find herself trending in China. The American-born freestyle skier and gold medalist who represented China at the 2022 Beijing Olympics sparked discussions during the Paris Olympics due to her connection with Léon Marchand, the renowned French Olympic swimmer. Marchand faced significant backlash on Chinese social media after being accused of ignoring a handshake from Team China’s coach Zhu Zhigen (朱志根). A brief video of the incident went viral, showing the Chinese coach approaching Marchand to congratulate him, only for Marchand to seemingly ignore him and walk away.
Amid the controversy, netizens noticed that Gu, who had previously interacted with Marchand online, deleted her comments on his Instagram, including a compliment on his latest Olympic victory (“incredible”) (#谷爱凌删了给马尔尚的所有ins评论#). However, when videos surfaced of Gu dancing closely with Marchand, she was accused of being two-faced or insincere. While some initially saw her deletion of the interactions as a patriotic gesture, many now believe she was simply being opportunistic.
But Gu is clapping back at her haters, suggesting that she can never please everyone. When someone called her out for being “a traitor” to her country, Gu reportedly replied, “Which one?” The issue of Gu’s nationality has been a somewhat sensitive topic since she first represented China, with many questioning whether she holds a Chinese or American passport (as China does not recognize dual nationality). Gu’s previous statement, “I’m American when in the US and Chinese when in China,” has also triggered dissatisfaction among Chinese audiences. On Instagram, she has now confronted her haters: “In the past five years, I’ve won 39 medals representing China and spoken out for China and women on the world stage. What have the haters done for the country?”
💍 New Marriage Rules
A revised draft regulation on marriage registration introduced by China’s Ministry of Civil Affairs last week has sparked significant online discussion. One notable change is that couples will no longer need their hukou, or household register, to get married. Traditionally, this document is often held by parents, meaning that those who wish to marry had to obtain it—essentially seeking parental approval. By removing this requirement, the process is simplified, giving individuals more freedom to marry, even if their parents disagree.
However, the draft regulation is drawing criticism, primarily due to the inclusion of a 30-day cooling-off period for divorce. This cooling-off period (“冷静期”) allows either party to withdraw their divorce application within 30 days of filing. Although introduced in a draft as early as 2018, it continues to generate debate. Many feel that while the revision appears to grant more freedom in marriage, it restricts the freedom to divorce in a timely manner. Some say this is like a “loose entry, strict exit” (宽进严出) policy, similar to Chinese university admissions. One popular comment called it “fake freedom.” The draft regulation is open for public feedback until September 11.
🚴 Discussions over Cycling Boy’s Death
A tragic incident in Hebei has sparked significant online discussions. In Rongcheng County, an eleven-year-old boy who was cycling with his father in a group of cyclists fell down and was run over by a car coming from the opposite direction. A dashcam video captured the group riding in the middle of the road, leaving the oncoming vehicle with little room or time to avoid the collision. The boy succumbed to his injuries shortly after the accident.
The incident has led to broader debates about the father’s responsibility. According to road safety laws, the eleven-year-old should not have been cycling on a public road, especially not in the middle of it. The situation is further complicated by reports that people had previously warned the father about the dangers of bringing his young son on high-speed cycling trips, warnings which he allegedly ignored. Although the father initially attempted to shift the blame onto the driver for speeding, public opinion has largely condemned him for being irresponsible, with devastating consequences.
🇨🇳 Chinese Flag Controversy
A hotel in Paris, part of a Taiwanese chain, became the center of online attention this August after it failed to include the Chinese flag in its Olympic-themed decorations. The issue was brought to light by a Chinese influencer who posted a video accusing the Evergreen Laurel Hotel (长荣桂冠酒店) of refusing to display the Chinese flag, even after the influencer offered to provide one. The incident sparked significant backlash, leading domestic travel platforms like Ctrip and Meituan to delist the hotel’s booking options, including those at its Shanghai location. The hotel eventually issued an apology, but many netizens found it too vague, as it did not directly address the flag incident, instead focusing on general dissatisfaction with their decorations. The Chinese Embassy in France has since commented on the issue, expressing support for Chinese people, both at home and abroad, in their efforts to “remain united and uphold patriotic values.”
What’s Noteworthy
The WeChat account Zhenguan (贞观) reported on August 16 about a tragic incident involving a 33-year-old woman from a small, impoverished village in Ningxia who died alone in her rented 30th-floor apartment in Xi’an. Her body was not discovered for a long time, and by the time it was found, it had decomposed to the point of being unrecognizable. In the article, titled “A Women From Out of Town Died in the Apartment I Rented Out” (“一个外地女孩,死在了我出租的公寓”), which has since been deleted, a landlord shares their story of how they discovered the single young woman had died inside the studio apartment. The article paints a picture of a once-bright rural girl who became disillusioned as the competitive educational system and the pressures of city life crushed her spirit. The woman, who depended on her family’s financial support, hadn’t ordered or cooked any food for nearly twenty days since she was last seen in May, suggesting she most likely starved to death in her apartment.
The article quickly went viral over the weekend. The incident, which allegedly took place during the summer, resonated with people as they began filling in the gaps of the story with their own interpretations. They felt for the woman, who had worked hard in life but had found herself unable to live up to expectations. Some saw the young woman’s story as a tragic reflection of the struggles in contemporary Chinese society. Some blamed city life, others blamed rural culture. But many also doubted the story’s authenticity.
After Chinese media outlets like Zhengzai Xinwen (正在新闻) began investigating the matter, it was revealed that some details in the story were inaccurate. The incident did not occur in Xi’an but in Xianyang. People from the woman’s hometown mentioned that she was socially withdrawn and may have struggled with mental health issues, though she was never formally diagnosed. Local police did confirm that the incident is real and that it is still under investigation by a local branch of the Xianyang Public Security Bureau. Regardless of the exact circumstances, the woman’s story has struck a chord, with one popular comment on Weibo stating: “There are countless others like her in society who are experiencing the same struggles. No matter what you’re going through, I hope you don’t give up on life.”
What’s Popular
This summer’s Olympic fever in China has been evident across various e-commerce platforms. Whether it was the sudden popularity of Zheng Qinwen’s tennis skirt or the craze over diver Quan Hongchan’s ugly animal slippers, Chinese consumers have eagerly embraced Olympic-themed shopping.
Recognizing the influence of athletes during and after the Olympics, brands have tapped into their potential by launching various collaborations. A particularly successful example is the plush paddles endorsed by Olympic table tennis star Fan Zhendong (樊振东). The 27-year-old national table tennis player, often referred to as the “National Ping Pong God” (国乒男神), not only clinched double gold in Paris but also endorses several brands, including the British Jellycat brand, which created the plush paddle toys.
One popular video shows Fan playing table tennis with the plush paddle toy, which quickly sold out after his Olympic victory. The toy was restocked twice in three days before selling out again. Many commenters praised the toy for being so cute, and in light of Wang Chuqin’s now-famous broken paddle incident, others joked that it’s a good thing the plush paddles are unbreakable.
What’s Memorable
China’s well-known political and social commentator Hu Xijin (胡锡进) has been noticeably absent from Chinese social media for about a month. The former editor-in-chief of the Global Times has not posted on his account since July 27—an extraordinary, unannounced, and unexplained pause from his typically daily social media activity. In light of Hu’s sudden silence, we take a look back eight years into the What’s on Weibo archive, when another social media commentator and real estate tycoon, Ren Zhiqiang (任志强), abruptly went silent, and his account subsequently disappeared.
Weibo Word of the Week
Fan Cultured | Our Weibo word of the week is ‘fan-cultured’ or ‘fandom-ization’ (fànquānhuà 饭圈化). While fànquān 饭圈 literally means “fan circle,” the suffix huà 化 is generally used to indicate a process of transformation or turning into something, similar to the “-ization” suffix in English.
The term fànquānhuà 饭圈化 refers to the recently much-discussed phenomenon where something—often outside the realms of entertainment—receives passionate support from people who begin to form online fan circles around it, changing the dynamics in ways that resemble the relationships between celebrity idols and their fans.
A recent example of something being “fan-cultured” or “fandom-ized” is how fans have started to form extremely strong communities around China’s table tennis stars, defending them as if they were idols. This fan behavior has been criticized by Chinese authorities, who see it as toxic fan culture that goes against the Olympic spirit (read more).
But “fandom-ization” goes beyond sports. There are also strong fan club dynamics surrounding Chinese pandas. Even inanimate objects can become “fan-cultured.” For example, the Little Forklift Truck (小叉车) that was part of the construction of the Huoshenshan emergency specialty field hospital during the early days of the Covid crisis. The construction process was live-streamed, and millions of viewers found the little truck—working tirelessly around the clock—so cute and brave that it became “fan-cultured.”
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China Memes & Viral
About Wang Chuqin’s Broken Paddle at Paris 2024
It’s the incident that broke the champion’s bat – after winning gold at the table tennis mixed doubles, Wang’s paddle got damaged. It’s a topic that keeps brewing online.
![Manya Koetse](https://www.whatsonweibo.com/wp-content/uploads/2018/10/manya-koetse-500-x-500-80x80.jpeg)
Published
1 month agoon
July 31, 2024![](https://www.whatsonweibo.com/wp-content/uploads/2024/07/Wang.jpg)
It has already become one of China’s most famous paddles. The original paddle used by the popular Chinese table tennis player and Paris 2024 medal favorite Wang Chuqin (王楚钦) became one of the most discussed topics on the Chinese social media platform Weibo over the past 48 hours after it was stepped on and broken by a photographer at the Olympic venue.
Wang Chuqin is particularly loved on Weibo, where many fans also refer to him as “Big Head” (大头), a nickname his coach once gave him that stuck. When playing with Sun Yingsha (孙颖莎), the powerful duo is also referred to as the “Sha-tou Combination” (莎头组合) on social media.
The incident happened right after Wang Chuqin and Sun Yunsha, the powerful ‘Sha-tou’ duo, won gold in the table tennis mixed doubles final against the North Korean duo Ri Jong-sik and Kim Kum-yong. (A hashtag related to that match, by the way, received a staggering 960 million views on Weibo).
As the champions bowed to the fans and held up the Chinese flag to celebrate their win, Wang had his paddle on the side where a photographer stepped on it.
One video captured by an audience member showed Wang’s reaction upon finding out his racket was damaged. His coach tried to hold him back when he angrily confronted the Olympic venue staff for letting the photographers get all over his belongings.
The incident led to online anger. People felt for Wang, and worried about the impact the incident may or would have on his upcoming performances. Those blaming the athlete for leaving his paddle on the sideline of the Olympic table tennis court were rebuked by others. One comment by a popular Weibo blogger (@Do医生) said:
“I’m surprised to see some people blaming Wang Chuqin for leaving his paddle lying around. The paddle was not broken while lying on the ground—it was inside his luggage when it got stepped on and broken. The higher the level of competition, the greater the impact of differences in paddle feel. The team surely prepared a backup paddle, and we ofcourse hope Wang Chuqin can perform well with it and not be affected by this incident. However, you should not be confused about the photographer’s carelessness in stepping on the paddle, and you certainly shouldn’t turn things around and blame the athlete.
Others agreed, saying an athlete has every right to leave their belongings in the resting area beside the court, and that anyone stepping on these items was unnecessarily careless.
Who Broke the Champion’s Bat?
On Wednesday, one Weibo blogger posted a zoomed-in photo showing Wang’s paddle in his suitcase on the sidelines of the Olympic venue, saying: “There’s a footprint on Wang Chuqin’s paddle.”
Who broke Wang Chuqin’s paddle? Angered fans who wanted to get to the bottom of the story started to replay videos showing the aftermath of the video and closely examined which photographer must have stepped on the racket. Some people suggested it must have been intentional.
They concluded it must have been the photographer with the number 3488 on his back, as he could be seen crouching down in one of the videos, seemingly rearranging some items on the floor about where the suitcase allegedly was, before stepping away.
A related hashtag, namely “Video Replay of the Incident Where Wang Chuqin’s Paddle Was Stepped On and Broken” (#视频回放王楚钦球拍被踩断始末#), received over 370 million views on Weibo.
Many wondered: “Why is he not held accountable?” Others demanded ‘3488’ to step forward and apologize.
Blaming the Backup Paddle
The day after the broken paddle incident, the original racket and its replacement remained a topic of discussion. During the July 31st Wang Chuqin vs. Truls Möregårdh singles match, many viewers noted that Wang seemed nervous. “Was it because he did not have his original paddle,” many wondered.
Table tennis holds a special significance and extra weight for China during the Olympics. Although it’s originally an imported sport, it became one of the most popular sports in China – ChatGPT even calls it China’s “national sport” – and it is also among the sports that seem to get the most attention on Weibo, where the 24-year-old Wang Chuqin is among the most celebrated Olympic athletes.
In the end, however, Wang was unable to beat his Swedish competitor. Disappointed fans attributed his loss to the fact that he did not have his own lucky paddle.
After the match, Wang denied that using his backup paddle had anything to do with his loss. He did admit that the incident had affected him, but he blamed himself for making too many mistakes.
But many fans and commenters will not let the issue go. They suggest that the paddle was damaged on purpose, especially because nobody has stepped forward to take responsibility.
![](https://www.whatsonweibo.com/wp-content/uploads/2024/07/paddle.jpg)
The incident in pictures, as posted by @唐哲同学.
Some Weibo users also tried to see what happened when they stepped on their own rackets. One person (@冬酿糯米糍) demonstrated what happened when she jumped on a cheap racket she had purchased – not much. “I really don’t believe it was not deliberate,” she said about the Wang Chuqin incident. “My friends also tried this out. It’s really difficult to break a racket by accidentally stepping on it.”
The only paddle more famous than the broken one is the backup one. Discussions on to what extent the replacement paddle has affected the outcome of the game are ongoing.
By now, the Weibo hashtag “Wang Chuqin’s Backup Paddle” (#王楚钦副拍#) has received over 340 million views on Weibo.
Update: On August 1st, Chinese media reported that the incident is currently being investigated (#王楚钦球拍被踩事件正在调查#).
Update, August 9: As this incident gradually fades into the background, the IOC has stated that there will be no new investigation into the matter. Disappointed fans of Wang are still demanding answers.
By Manya Koetse
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